Optimizing Human
Potential
OPTIMIZING
HUMAN POTENTIAL
Alex HAS BEEN FEATURED IN
Who Is Alex?
Alex Atwood is a multifaceted, purpose-driven leader with more than 20 years of experience as a serial entrepreneur who helmed four startups in the hospitality and staffing space. He’s also a coach in the emerging psychedelics field whose focus is on optimizing human potential. Other roles include podcaster, public speaker, angel investor in firms that help build a better world, and philanthropist with a soft spot for owners and operators of family businesses.
Opportunities for Collaboration
My Startups
GravyWork
GravyWork connects hospitality businesses to an experienced on-demand workforce.Our streamlined staffing technology serves DC, Virginia, Maryland, and Central FloridaWe partner with our talent, clients and the community to create opportunities for growth and mutual success.
Sanistaff
Sanistaff was my response to the COVID-19 pandemic. This service connected businesses with disinfection technicians and supplies which allowed them to keep serving customers safely. Sanistaff also provided disinfection training and employment to displaced hospitality workers.
Hospitality Training Institute
I founded this school to provide skills & experience to new hospitality professionals. Students received training from professionals with extensive experience in the hospitality industry.
HTI was involved in the Virginia Hotel & Lodging Association (AH&LA) and The National Restaurant Association (NRA)
Penguin Services Group
Penguin supplied trained professionals to private events, hotels, caterers, and managed food service providers. Our services encompass staffing, training, and executive search services for the hospitality industry.
Penguin Service’s talent base served as the foundation for my other staffing startup, GravyWork.
Testimonials
Testimonials
In the Media
The Alchemist Lounge
049: Reconnecting with Nature and Reviving Mystery Schools with Andy Sudbrock
Are you struggling because you feel lost spiritually? Did you lose your sense of direction toward love, peace, and connectedness? Today’s guest, Andy Sudbrock, is
048: Lead, Serve, and Uplift a Community with Mayor Paige G. Cognetti
Being a public servant is as challenging as it sounds, for it is one’s duty to go above and beyond in providing solutions to every
047: Feel The Great Strength Of Music And Silence with Victory Jones
Victory Jones, like everybody else, has been intertwined with sound and music from the start of her life. She discovered how it could affect how
046: Molding True Masculine Leadership with Sanyika “The Firestarter” Street
In every journey we take, it is customary to face difficulties to achieve more significant opportunities. For men who want to take it to the
Articles
Why Vulnerability is an Essential Trait for Effective CEO Leadership
In today’s business world, CEOs are often seen as strong, powerful figures who have it all together. They are expected to be decisive, confident, and
California Court Upholds Proposition 22: A Significant Win for Gig Workers and the Future of the Gig Economy
Recently, a California appealed court upheld Proposition 22, a measure that classified gig workers as independent contractors instead of employees. As the CEO of GravyWork,
Innovative ways for companies to support gig workers beyond financial compensation
Recognizing the value of a dedicated and motivated workforce, it’s critical for any business operating in the gig economy to prioritize the well-being and safety
The Rise of Psychedelic Churches: Exploring the Intersection of Spirituality and Psychedelic Use
The rise of psychedelic churches refers to the growing trend of spiritual communities and organizations that incorporate the use of psychedelic substances, such as psilocybin