Why coaching is all the rage for businesses and beyond

Why coaching is all the rage for businesses and beyond

Coaching is now all the rage. It started to become prevalent in the ’90s, mainly with what they call “life coaches,” and then that extended out to executive coaches. Now it’s more relevant and common than ever before. Many companies are investing in group and organizational coaching, as well as one-on-one coaching, for their employees. There’s also coaching for wellbeing, which includes applying those principles to new cutting-edge methodologies. Like psychedelics, which is what I do with my Third Wave microdose coaching practice.

I also decided to pursue a certification from the International Coaching Federation, which is the industry standard for certifying professional, master-level coaches worldwide. The organizational wellbeing program is offered at my alma mater, George Mason University, which provides me some new tools to help my executive coaching clients field high-performing teams. What’s particularly valuable about coaching is that it fosters a unique partnership that helps clients build self-awareness and develop a framework that places control squarely in their hands.

The essence of that partnership is for coaches to empower their client to discover answers for themselves. And to be empowered to take action around whatever it is that they’re looking to transform in their lives. Coaching helps individuals build stability and resilience so that they’re able to adapt when life becomes challenging. Improved collaboration and communications are some of the benefits that clients who hire coaches find, which leads to self-empowerment. Coaching also leads to a discovery of imbalance in one’s life. I’m super excited about supporting others strike a healthier balance in their work and life as they achieve meaningful goals. 

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